Changes in Mary Kay's Color Line

Hello Denver Divas,

This is to inform you of some upcoming changes in our color line.

The updates will happen in June, but it is wise to let your customers know this now so they can stock up on what they love before it's gone.

Eye, Cheek and Lip Color Phase-Outs

Mary Kay is introducing 10 new Mary Kay® Mineral Eye Color shades and one Mineral Cheek Color shade in June, giving your customers a total of 31 beautiful mineral eye color and 10 mineral cheek color choices. Please note that the following Mary Kay® Mineral Eye and Cheek Color shades will be phased out and no longer available as of June 16, 2010 (they will remain available until June 16 while supplies last):

Dusty Lilac
Golden Olive
Navy Blue
Raisin
Steel
Sweet Pink
Vintage Gold

Pink Petals (Mineral Cheek Color)

Also being introduced in June, Mary Kay® Creme Lipsticks in 11 new shades, giving your customers a total of 36 shades in the classic formula they’ve loved for years. The following seven Mary Kay Creme Lipstick shades will be phased out and no longer available as of June 16, 2010 (they will remain available until June 16 while supplies last):

Garnetfrost
Golden
Paradise Pink
Pink Melon
Rich Cocoa
Sunburst
Tanned

From time to time, shade phase-outs become necessary for any one or a combination of reasons: low sales; when an opportunity arises to update shades to stay current with trends; or when we can expand the shade lineup to include more options to accommodate a wider variety of skin tones. Our goal is to maintain a lineup of exciting, on-trend and versatile shades that fit your customers’ ever-changing needs.

Thanks for your attention to these details and happy coloring!!!